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Everything you need to know about Rabbit Hole Distillery
Most popular bottles from the distillery
A brief History
Rabbit Hole, Kentucky Region, USA. Founded in 2012.
Rabbit Hole is one of the newer names in bourbon, but it doesn’t feel like a startup trying to copy the past. It feels deliberate. Clean. Thought-through.
Founded in 2012 by Kaveh Zamanian, the distillery sits in Louisville, Kentucky, right in the heart of bourbon country. But instead of leaning heavily on heritage, Rabbit Hole focuses on recipe design and grain selection. Different mash bills, different flavour directions—almost like each bottle is its own project.
The distillery itself reflects that approach. Modern building, glass-heavy design, very open. If traditional bourbon distilleries feel rooted in history, Rabbit Hole feels like it’s been built for how people drink whisky now.
I’d describe it as a brand that respects bourbon—but isn’t tied to it. That gives it room to experiment, and you can taste that in the glass.
Taste Profile
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 |
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Sweet |
Spicy | Fruity |
Rabbit Hole is known for its clean, modern flavour profiles. You’ll often get a light sweetness upfront—honey or vanilla—followed by a bit of spice and a fresh citrus edge. The grain mix plays a big role, so some bottles lean more towards fruit, while others bring out more spice or malt.
The finish tends to be balanced rather than heavy, which makes these whiskies easy to come back to.
Top 4 Flavour Profile Ingredients
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Honey |
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Vanilla |
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Cinnamon / Clove |
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Citrus (Lemon / Orange Zest) |
Popular Rabbit Hole Bottles
Here are the core releases you’re most likely to come across:
- Rabbit Hole Cavehill Bourbon
A four-grain bourbon with a balanced mix of sweetness, spice, and citrus. - Rabbit Hole Heigold Bourbon
Higher rye content, giving it more spice and a slightly drier finish. - Rabbit Hole Dareringer Bourbon
Finished in PX sherry casks, bringing richer fruit and sweetness. - Rabbit Hole Boxergrail Rye
A straight rye whisky with a more spice-led profile.
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The Distillery
The Distiller: Rabbit Hole Distillery
Address: 711 E Jefferson St, Louisville, Kentucky, 40202, USA
 Open in maps |
 www.rabbitholedistillery.com |
 +1 502-561-2000 |
Visitor Centre
Yes—Rabbit Hole has a strong visitor experience, and it’s very much part of the brand.
- Visitor Centre: Yes
- Tours Available: Yes (modern distillery tours and tastings)
- Opening Times:
Typically daily, around 10:00am – 5:00pm (varies slightly by season)
It’s a more polished, design-led experience compared to older distilleries.
Ownership & History
Current Owner:
- Pernod Ricard (acquired majority stake in 2019)
Founded:
- 2012 by Kaveh Zamanian
Key Notes:
- Focus on unique mash bills and modern production methods
- Positioned as a contemporary bourbon brand rather than a heritage-led one
Distillery Facts
Overview & History
Rabbit Hole Distillery is a modern bourbon distillery located in Louisville, Kentucky, founded in 2012 by Kaveh Zamanian.
The distillery was built with a focus on innovation and transparency, aiming to create distinctive bourbon recipes rather than replicating traditional mash bills. Its striking glass-and-steel facility in Louisville reflects a contemporary approach to whiskey production.
Rabbit Hole has positioned itself as a premium, design-led brand within the new generation of American distilleries.
Production
- Spirit Type: Kentucky straight bourbon and rye whiskey
- Distillation: Column still followed by a doubler
- Mash Bills: Multiple unique recipes using varying grain combinations
- Barrels: New charred American oak
- Approach: Recipe-driven innovation
Unlike many traditional producers, Rabbit Hole develops custom mash bills for each product rather than using a single house recipe.
Whisky Style
Rabbit Hole whiskies typically show:
- Clean, modern profile
- Balanced sweetness and spice
- Grain-forward character (depending on mash bill)
- Vanilla and caramel
- Structured oak influence
Each expression varies significantly due to different grain recipes.
Key Expressions
- Cavehill – Four-grain bourbon
- Heigold – High-rye bourbon
- Dareringer – Bourbon finished in PX sherry casks
- Boxergrail – Straight rye whiskey
Each expression highlights a different mash bill and flavour profile.
Significance
Rabbit Hole represents the new wave of American craft distilleries, focusing on innovation, branding, and product differentiation.
Its emphasis on mash bill variation and modern production methods reflects a shift in bourbon toward recipe-driven identity, rather than relying solely on heritage and tradition.
Rabbit Hole Whisky to Buy
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